Prime Day: How AI Helps Sellers, Shoppers and Logistics on Amazon’s Bonanza Day

Prime Day is upon us again. The fifth installment of Amazon’s annual sales extravaganza nearly rivals that of Black Friday and the Yuletide shopping season, with last year’s sales totaling up to $4.19 billion, nearly a two-fold increase from the … Continue reading Prime Day: How AI Helps Sellers, Shoppers and Logistics on Amazon’s Bonanza Day

Unilever Injects $12M into Influencer Marketing Platform

Fast-moving consumer goods (FMCG) conglomerate Unilever teamed up with two venture capital companies to invest $12 million into CreatorIQ, a marketing platform chiefly concerned with marketing activities that utilize social media influencers. Unilever was joined by TVC Capital and Affinity … Continue reading Unilever Injects $12M into Influencer Marketing Platform