Amazon Launches AI Recommendation Service for Customers

Online shopping and delivery service giant Amazon introduced another innovative way to make online shopping more personalized with their own “recommendation service”, Amazon Personalize. Consumers are increasingly demanding more personalized shopping experiences, as shown in this study made by Accenture … Continue reading Amazon Launches AI Recommendation Service for Customers

Salesforce Global SVP Champions Ethical, “Creative” Use of AI

Recently-appointed SVP for Marketing Innovation and CMO programs at Salesforce Jon Suarez-Davis shared a few of his thoughts regarding today’s advances in martech and how it impacts marketers. Suarez-Davis isn’t a new face at Salesforce, as his new position was … Continue reading Salesforce Global SVP Champions Ethical, “Creative” Use of AI